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METHOD AND APPARATUS FOR INFLUENCING GROCERY SHOPPERS TO MAKE HEALTHY FOOD PURCHASE DECISIONS
METHOD AND APPARATUS FOR INFLUENCING GROCERY SHOPPERS TO MAKE HEALTHY FOOD PURCHASE DECISIONS
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机译：影响杂货店做出健康食品购买决定的方法和设备
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摘要
Disclosed is a structural element for displaying and enhancing the printed matter for display in the proximity of food items at the grocery store that associates the printed information with the food product by use of figures that represent the members of the family prominently displayed above the sign. It also relates the benefits and efficacy of consuming the food product and its components to the consumers age, physical condition and/or gender, in words, symbols or characterizations of people and color coding of the media. It also highlights the beneficial components of the food product without the need for reading the small print on product labels.
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