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Methods and Apparatus to Obtain Anonymous Audience Measurement Data from Network Server Data for Particular Demographic and Usage Profiles

机译:从网络服务器数据中获取特定受众特征和使用情况概要文件的匿名受众测量数据的方法和设备

摘要

#$%^&*AU2011203053B220130822.pdf#####ABSTRACT Methods and apparatus to obtain anonymous audience measurement data from network server data for particular demographic and usage profiles are disclosed. An 5 example method to provide anonymous audience measurement data to an audience measurement entity disclosed herein comprises obtaining a demographic profile and a network usage profile, sampling customer data stored in a customer database not accessible by the audience measurement entity to generate a customer sample representative of the demographic profile and the network usage profile without 10 customer intervention, the customer sample including customer identification information, processing log data obtained from a network server not accessible by the audience measurement entity using the customer identification information to determine audience measurement data associated with customers in the customer sample, and removing the customer identification information from the audience 15 measurement data to prepare the anonymous audience measurement data for the audience measurement entity. 23/06/2011. SAW104014,spc, 351/7 CD U, Cro co0 Z, 'CD ~uJ C - - - - - - -- - - - - - - - - - - - - -LOU Nrr U-J 00 LUO.Z 0 -j K r LU 0w r
机译:#$%^&* AU2011203053B220130822.pdf #####抽象从中获取匿名受众测量数据的方法和装置公开了用于特定人口统计和使用情况配置文件的网络服务器数据。一个向受众提供匿名受众测量数据的5个示例方法本文公开的测量实体包括获得人口统计资料和网络使用情况配置文件,不对存储在客户数据库中的客户数据进行采样受众评估实体可以访问以生成客户样本代表人口统计资料和网络使用情况资料10个客户干预,包括客户识别在内的客户样本信息,处理无法从网络服务器访问的从网络服务器获取的日志数据受众评估实体使用客户标识信息来确定与客户中的客户相关的受众测量数据样本,并从受众群体中删除客户标识信息15个测量数据,以准备匿名受众测量数据受众评估实体。2011年6月23日。 SAW104014,spc,351/7光盘U,克罗00Z,'光盘〜uJC---------------------OUNrr-00罗Z0 -j K r LU0w[R

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