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System and Method for Managing Business Partnerships as they Evolve Across all Aspects of the Content Creation and Advertising Value Chain
System and Method for Managing Business Partnerships as they Evolve Across all Aspects of the Content Creation and Advertising Value Chain
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机译：跨内容创建和广告价值链各个方面发展的业务合作伙伴关系管理系统和方法
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摘要
The present invention relates to managing a multi-directional advertising value chain and effectively managing a very large number of partnerships where each partner can, over time, fulfill any and all of the piece of that value chain simultaneously. According to the present invention, tracking, accounting, controlling and netting out of compensation for the various pieces of the is flexible enough to dynamically adjust any piece of the advertising value chain as business relationships evolve.
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