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SYSTEM AND METHOD FOR TRACKING CONSUMER ACTIVITIES WITHIN A DIGITAL MAGAZINE
SYSTEM AND METHOD FOR TRACKING CONSUMER ACTIVITIES WITHIN A DIGITAL MAGAZINE
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机译:用于在数字杂志中跟踪消费者活动的系统和方法
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摘要
The present disclosure provides a system and method for tracking usage of a digital magazine and using that and other information to customize the digital magazine experience. A customizable digital magazine server, according to the disclosure, includes a recipient database that stores records on a digital magazine's recipients. The server utilizes information stored in the database to provide a digital magazine customized based on the recipient's information. The digital magazine also contains a module that monitors the recipient's interactions with the digital magazine and reports the interactions back to the recipient database.
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