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BUSINESS MODEL FOR PREVENTING THEFT AND COPY OF BRAND-NAME PRODUCT
BUSINESS MODEL FOR PREVENTING THEFT AND COPY OF BRAND-NAME PRODUCT
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机译：防止盗用和复制名牌产品的业务模型
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摘要
PROBLEM TO BE SOLVED: To solve problems with luxury brand-name products wherein the products are often copied because of their high prices, rendering purchasers feel uneasy about buying them and wherein the products are likely to be stolen.;SOLUTION: Certification marks are punched on a product such as a bag, a watch or jewelry and on a guarantee or the like during shipping. When the product is sold, the certification marks punched on the product and the guarantee are read by a code reader and the data read are transferred on-line to a manufacturer for authentication to determine whether it is a copied product or the true one. In the case of the theft of a luxury product which one owns, certification mark data are sent to the manufacturer only if the owner retains the guarantee with the certification mark of the product printed thereon. When the stolen product is found, the owner can be authenticated easily because confirmation data are sent to the manufacturer.;COPYRIGHT: (C)2004,JPO
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