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BUSINESS RULE AND RULE SENTENCE PRODUCTION METHOD FOR MAN- TO-MAN MARKETING SERVICE
BUSINESS RULE AND RULE SENTENCE PRODUCTION METHOD FOR MAN- TO-MAN MARKETING SERVICE
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机译:人对人营销服务的业务规则和规则句子的产生方法
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摘要
PURPOSE: A business rule and rule sentence production method are proposed to enable on-line stores of internet to do man-to-man marketing service. CONSTITUTION: A production method of business rule is composed of five steps. At first step, customer's profile is stored. A rule folder to store rules, and kind and name of rules are defined at second step. Logical business rule sentences are made using customer's profile at third step. Grammatical errors of the business rule sentences are detected and priority of the rule sentences is determined at fourth step. The rule sentences are adapted to each customer according to priority. A production method of business rule sentence is composed of three steps. A conditional clause is composed by profile function, and combination of stored profile names, operators, conjunctions, strings, numbers, dates, or value of profile assigned to each profile at first step. A consequential clause is formed by an action function and combination of profile values, action filters, and operators according the previous conditional clause at second step. Grammatical errors of completed sentence consisted of the conditional and consequential clause are detected and corrected at third step.
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