Described is a poll-based system that provides an on-line and mobile network of users and products, goods and services that are determined through polling each of the users. The system compares, in real-time, the current user's polling responses to identify which most similarly match the answered questions to that of the user. As the user progressively answers questions, the system updates the matching and presentation other users and of products, goods and services. Thus, as the user answers polling questions, the selected answers are compared against the selected descriptions of other products, goods and services, or general questions, to generate a likelihood of match between the users, and also each of the products, goods and services. The profiles of products, goods and services that have a likelihood of match within a predetermined threshold are then presented, including links within the profile for specific purchases.
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