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The Innovation on Commercial Mode of Costume Industry under E ― Commerce Environment ― A Study Based on Dalian City

机译:电子商务环境下服装行业商业模式的创新-基于大连市的研究

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摘要

The information age presents complex opportunities and challenges for enterprises and consumers. It leads to the emergence of new managerial roles and practices. As a newly emerged commercial mode, e ― commerce not only brings enterprises a huge room for development, but also provides consumer quick and convenient consumption mode. Targeted to the traits of the costume industry, the paper analyses the two important electronic commercial modes. Based on the characteristics of Dalian city, it puts forward suggestions on the application of e ― commerce in costume industry.
机译:信息时代为企业和消费者带来了复杂的机遇和挑战。它导致了新的管理角色和实践的出现。电子商务作为一种新兴的商业模式,不仅为企业带来了巨大的发展空间,而且为消费者提供了快速便捷的消费模式。针对服装行业的特点,本文分析了两种重要的电子商务模式。根据大连市的特点,对电子商务在服装行业的应用提出了建议。

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