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Small and Medium-Sized Enterprises Oriented Competitive Intelligence Service Platform

机译:面向中小企业的竞争情报服务平台

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摘要

This paper interpreted the conflicts between the demands for the application of competitive intelligence and the high cost of implementing competitive intelligence system in small and mediumsized enterprises. To solve this conflict, a competitive intelligence service platform is proposed, the main functions of which are gathering and analysis of information from human and published sources; assisting to make informed business decisions; creating and maintaining a competitive commercial advantage, finally gaining profit. Then this paper summarized the function structure and analyzed the service pattern of this platform. The functional modules of CI service platform consists of four parts, which are intelligence planning module; intelligence collection module; intelligence processing module and intelligence service module. The relevant tools which should be provided by this platform are also discussed, including the competitive intelligence collection tools and competitive intelligence analysis tools. Finally, it presents the general design and technical design of this platform, the features of this platform is also summarized.
机译:本文解释了竞争情报的应用需求与中小企业实施竞争情报系统的高昂成本之间的矛盾。为了解决这一冲突,提出了一个竞争情报服务平台,其主要功能是收集和分析来自人为和公开来源的信息;协助做出明智的业务决策;创建并保持竞争性的商业优势,最终获得利润。然后总结了该平台的功能结构并分析了该平台的服务模式。 CI服务平台的功能模块包括四个部分,即智能计划模块;情报收集模块;情报处理模块和情报服务模块。还讨论了该平台应提供的相关工具,包括竞争情报收集工具和竞争情报分析工具。最后,介绍了该平台的总体设计和技术设计,并总结了该平台的功能。

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