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RESEARCH ON THE DIFFUSION OF THE INNOVATION PRODUCTS UNDER IMPERFECT COMPETITION

机译:不完全竞争下创新产品的扩散研究

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摘要

According to the characteristic of the imperfect competitive market and S diffusion curve, the influencing factors of the innovation products diffusion are divided into spontaneity diffusion coefficient and influence diffusion coefficient. Innovation products diffusion under imperfect competition is analysed by establishing logistic model, correlation variables and parameters. Then the model is applied to analyze and predict the increasing of the mobile phone users in China. The parameters analysis and forecast can adjust the actual growth trend and explain the law of the innovation product diffusion under imperfect competition, regarding the product promotion process as a whole.
机译:根据竞争市场不完善和S扩散曲线的特点,将创新产品扩散的影响因素分为自发扩散系数和影响扩散系数。通过建立逻辑模型,相关变量和参数,分析了不完全竞争条件下的创新产品扩散。然后将该模型用于分析和预测中国手机用户的增长。从产品整体推广过程来看,参数分析和预测可以调整实际增长趋势,并解释不完全竞争下创新产品的扩散规律。

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