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首页> 外文会议>Iberian Conference on Information Systems and Technologies >Promotion of activities of tourist animation in the pages of Facebook of the municipalities of Terras de Trás-os-Montes
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Promotion of activities of tourist animation in the pages of Facebook of the municipalities of Terras de Trás-os-Montes

机译：促进Terras deTrás-OS-OS-Montes市刊的Facebook页面中的旅游动画活动

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Touristic Animation is increasingly important in the tourism sector, both in hotel establishments and in municipalities. Therefore, it is imperative that the activities of tourist animation are available to tourists when occupying their leisure time. Today the internet is the most viable medium of communication, and consequently it is the most effective means of promotion. As Facebook is one of the most used social networks in the world for the promotion of tourism, it is extremely important that municipalities use it to promote their activities. Thus, the present investigation tried to understand if the municipalities belonging to the Lands of Trás-os-Montes promote in their Facebook page some type of activity of tourist animation. To do this, a survey was made of the publications of each municipality on Facebook in the period from 06/09/2017 until 06/09/2018. It was concluded that all municipalities promote tourism activities on their Facebook pages.
机译：旅游动漫在旅游部门和市政当局越来越重要。因此，在占据休闲时间时，旅游动画的活动将适用于游客。今天，互联网是最可行的沟通媒介，因此它是最有效的推广手段。由于Facebook是世界上使用最普遍的社交网络之一，为促进旅游业，因此市政当局使用它来促进其活动非常重要。因此，本调查试图了解属于Trás-OS-Montes的土地的城市是否在他们的Facebook页面中推广了某种类型的旅游动画活动。为此，在Facebook上的每届从Facebook的出版物于06/09/2017之前进行了一项调查，直到06/09/2018。得出的结论是，所有城市促进其Facebook页面的旅游活动。

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