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What Drives the Use of M-Payment? An Empirical Study About Alipay and WeChat Payment

机译:驱动器使用m-payment的是什么?支付金和微信支付的实证研究

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With the development of e-commerce and technology, a new payment method, mobile payment, is widely used. The purpose of this study is to investigate the factors affecting consumers' adoption of mobile payment. To increase the explanatory power of the model, we propose an extend technology acceptance model (TAM) containing more factors. Specially, we divide perceived risk into two main kinds, perceived financial risk and perceived information risk, to study the different mechanism. To test our model, we conducted an online survey and received 295 valid questionnaires. The result shows that perceived ease of use and perceived trust have a positive and significant impact on consumers' intention to use mobile payment. Further, we find perceived compatibility have a positive and significant impact on perceived ease of use. Beyond our expectation, perceived information risk has a positive impact on both use intention and perceived usefulness.
机译:随着电子商务和技术的发展,一项新的付款方式,移动支付,广泛使用。本研究的目的是调查影响消费者采用移动支付的因素。为了增加模型的解释性,我们提出了一种延伸技术验收模型(TAM),含有更多因素。特别是,我们将被认为的风险分为两种主要类型,感知金融风险和感知信息风险,以研究不同的机制。要测试我们的模型,我们进行了在线调查并收到了295份有效问卷。结果表明,感知易用性和感知信任对消费者使用移动支付的意图具有积极和重大影响。此外,我们发现感知兼容性对感知易用性具有积极和重大影响。除了我们的期望之外,感知信息风险对既有用途和感知的有用度有积极的影响。

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