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Stylistic Features Usage: Similarities and Differences Using Multiple Social Networks

机译:文体功能用法:使用多个社交网络的异同

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User engagement on social networks is essential for news outlets where they often distribute online content. News outlets simultaneously leverage multiple social media platforms to reach their overall audience and to increase marketshare. In this research, we analyze ten common stylistic features indicative of user engagement for news postings on multiple social media platforms. We display the stylistic features usage differences of news posts from various news sources. Results show that there are differences in the usage of stylistic features across social media platforms (Facebook, Instagram, Twitter, and YouTube). Online news outlets can benefit from these findings in building guidelines for content editors and creators to create more users engaging postings.
机译:社交网络上的用户参与对于经常发布在线内容的新闻媒体至关重要。新闻媒体同时利用多个社交媒体平台来吸引他们的整体受众并增加市场份额。在这项研究中,我们分析了十种常见的样式特征,这些特征指示用户在多个社交媒体平台上发布新闻的参与度。我们显示了来自各种新闻来源的新闻文章的风格特征用法差异。结果表明,跨社交媒体平台(Facebook,Instagram,Twitter和YouTube)的样式功能使用情况存在差异。在线新闻媒体可以从这些发现中受益,从而为内容编辑者和创作者建立指导方针,以创建更多吸引用户的帖子。

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