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首页> 外文会议>The International Conference on Management of Technology（2008太原技术管理国际研讨会）论文集 >Research on the Development Strategy of Great Huangshan Tourism Industrial Clusters under GEM Model-based Vision
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Research on the Development Strategy of Great Huangshan Tourism Industrial Clusters under GEM Model-based Vision

机译：基于GEM模型的黄山旅游大产业集群发展战略研究

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The great Huangshan tourism has formed a tourism industrial cluster with tourist scenic spot as kernel, travel agency, hotel and restaurant as support and transportation and financial services as basis,and with the tourism resources of high taste and heavy density in the area, this is a tourism industrial cluster of resource type and with scenic spots of world-class fame. With GEM model as analytical framework, this article adopts empirical method to make empirical analysis and research on 3 factor pairs of "grounding", "enterprise" and "market", 6 factors and 30 subdivided indicators and puts forward the direction of future development of the tourism industrial clusters; the article deems that, for overall enhancement of the competitive power of the great Huangshan tourism industrial clusters, it is necessary to implement the knowledge driven strategy, marketing adjustment strategy and culture cultivating strategy. The experience on GEM model analysis and research with great Huangshan tourism industrial clusters as example in this article will be of universal meaning for reference to similar tourism industrial clusters of resource type.
机译：伟大的黄山旅游已形成一个以旅游景区为核心，以旅行社，宾馆饭店为支撑，交通和金融服务为基础，以该地区高品位，高密度的旅游资源为核心的旅游产业集群。资源型，世界级名胜景点的旅游产业集群。本文以GEM模型为分析框架，采用实证方法对“接地”，“企业”，“市场”三要素对，六要素和三十项细分指标进行了实证分析研究，提出了未来的发展方向。旅游产业集群;文章认为，从整体上增强黄山旅游产业集群的竞争力，有必要实施知识驱动战略，营销调整战略和文化培育战略。本文以黄山旅游大产业集群为例，对GEM模型进行分析研究的经验，对于类似资源类型的旅游产业集群具有普遍意义。

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