In tough times, businesses seek to diversify into adjacent markets or to apply their skills and resources in new ways. But shipbuilding's unique nature has traditionally made diversification difficult, more so if its Engineering & Design software cannot readily be applied to different types of project. This paper examines how the latest generation of marine software overcomes this by integrating many individual applications and datasets with its counterpart for the plant industry. This provides two valuable business opportunities: 1. collaboration with plant industry specialists on complex offshore projects 2. the ability to directly apply outfitting skills and tools on plant-based projects such as power barges.
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