• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文会议>International conference on universal access in human-computer interaction;International conference on human-computer interaction >Eye Tracking on a Paper Survey: Implications for Design
【24h】

Eye Tracking on a Paper Survey: Implications for Design

机译：纸质调查的眼动：对设计的启示

获取原文
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Asking respondents to record their activity in a diary can be a difficult task due to retrospective reporting and cognitive burden as well as the complexity of the data collection tool. Diary questionnaires typically require multiple pieces of information including demographics, activities, and duration over a data collection period. Like other questionnaire types, visual design principles can be used to help people perceive and understand what is being asked of them during diary measurement. Eye tracking, a technology that allows us to passively study people's eye movements, has been used mostly for questionnaire testing within the survey research field. This study focuses on using eye tracking and other user experience measures to analyze how respondents perceive, understand and experience different designs of the paper Nielsen TV Diary. We used eye tracking to gain insights into visual elements that draw attention, the amount of text that respondents read (e.g., terms/instructions), and how respondents complete the survey. This paper centers on the collecting and analyzing of qualitative and quantitative measures of the user experience, including eye-tracking data (e.g., fixation count, time to fixate), participants' verbalizations, self-reported satisfaction, and performance data (e.g., accuracy, steps to complete). We also provide recommendations about the design of the paper diary based on the user experience and eye-tracking results.
机译：要求受访者在日记中记录他们的活动可能是由于回顾报告和认知负担以及数据收集工具的复杂性而成为一项艰巨的任务。日记问卷通常需要多件信息，包括数据收集期间的人口统计，活动和持续时间。与其他问卷一样，可视化设计原则可用于帮助人们感知并理解日记测量期间正在询问的内容。眼睛跟踪，一种允许我们被动地研究人们眼球运动的技术，主要用于调查研究领域内的调查问卷测试。本研究重点介绍，使用眼睛跟踪和其他用户体验措施来分析受访者如何感知，理解和体验纸质尼尔森电视日记的不同设计。我们使用眼踪追溯到引起注意的视觉元素的洞察力，受访者读取的文本数量（例如，条款/指示）以及受访者如何完成调查。本文涉及收集和分析用户体验的定性和定量措施，包括眼跟踪数据（例如，固定计数，定影时间），参与者的语言，自我报告的满意度和性能数据（例如，准确性，步骤完成）。我们还根据用户体验和眼睛跟踪结果提供关于纸质设计的建议。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号