Facing the market competition environment with supply exceeding demand, real estate enterprises have to face up to the relationship of governance structure and financial quality to achieve sustainable development. Combining the characteristics of China's real estate enterprises, this paper, based on 2012-2014 financial data of real estate listed companies in the Shenzhen and Shanghai stock exchange, uses the principal component analysis method to establish comprehensive financial quality evaluation model. With controlling the factors such as marketing environment and size of assets, we start from the comprehensive point of different types of equity structure, board composition, management incentive mechanism, and then we utilize descriptive statistics and multiple regression analysis to determine the impact of governance structure on the financial quality. It provides reference to perfect their own corporate governance structure and improve enterprise value.
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