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Gamification Elements on Social Live Streaming Service Mobile Applications

机译:社交直播服务移动应用程序的游戏化元素

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Social live streaming services (SLSSs), a kind of synchronous social networking service, are slowly but surely becoming a part of people's daily lives. To keep users interested, a wide range of gamification elements are implemented on these services, increasing the user engagement and changing their behavior. This study examined 20 different SLSS mobile applications and the applied gamification elements. A literature review as well as a content analysis were used to find appropriate SLSS apps and game elements. What kind of mechanics can be found on SLSS mobile apps and how many are implemented on each system? On three of the observed apps we could identify all game elements. Chinese SLSS apps are the most gamified ones. On Ustream, no game element is implemented. The game mechanics following others as well as customization are the most often applied; capturing a moment of a stream is the least often implemented.
机译:社会直播流服务(SLSSS),一种同步社交服务,慢慢但肯定成为人们日常生活的一部分。为了让用户感兴趣,在这些服务上实现了广泛的游戏元素,提高了用户参与和改变其行为。本研究检查了20种不同的SLSS移动应用和应用的游戏化元素。文献综述以及内容分析用于找到适当的SLSS应用程序和游戏元素。 SLSS移动应用中可以找到哪种机械师以及在每个系统上实现了多少?在观察到的三个应用程序中,我们可以识别所有游戏元素。中国SLSS应用是最赌博的应用程序。在UStream上,没有实现游戏元素。追随其他人以及定制的游戏机制是最常用的;捕获溪流的时刻是最不经常实施的。

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