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Impact of Culture Dimensions Model on Cross-Cultural Website Development

机译:文化尺寸模型对跨文化网站发展的影响

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In the cross-cultural website design literature, three strategies are often mentioned: globalization, internationalization and localization. Most cited are the localization and the internationalization. To develop localised websites for different cultures two models are widely applied. One is the culture marker model, and the other is the culture dimensions model. Marker model identify system elements (i.e. calendar, language, date formats) that require modifications. Since introduction of this model, authors have widely applied marker identification for cross-cultural system design. Culture dimensions model includes multiple subordinate models or cultural dimension models that have been derived from previously published cultural META models. With the culture models and dimensions included in these models, authors try to analyse and compare various cultures in order to acquire internal characteristics of target cultures. However culture dimensions model application in information and communication technology field for system development is still questionable. There is a need to perform more research on application of this model for development of methods for more usable and accessible website design. The aim of this article is to perform literature review on impact of culture dimensions model on cross-cultural website development for further development of application methodologies. It can be concluded that analysis of the culture dimensions (particularly Hofstede model) facilitates the process of gathering culture preferences and identification of evaluation methods for target users and can be applied for cross-cultural website design. Culture dimensions affect website's graphical information, design of navigation, design of text, creation of interaction elements, and design of input elements.
机译:在跨文化网站设计文献中,往往提到了三种策略:全球化,国际化和本土化。最引用的是本地化和国际化。为不同的文化开发局部网站,两种型号被广泛应用。一个是培养标记模型,另一个是培养尺寸模型。标记模型识别需要修改的系统元素(即日历,语言,日期格式)。自引入此模型以来,作者对跨文化系统设计进行了广泛应用的标记识别。文化尺寸模型包括来自先前发布的文化元模型的多个从属模型或文化维度模型。随着这些模型中包含的文化模型和尺寸,作者试图分析和比较各种培养物,以获得目标文化的内部特征。然而,文化尺寸模型在信息和通信技术领域的应用程序开发仍然是可疑的。有必要对该模型进行更多研究,以便为更可用和可访问的网站设计的方法开发方法。本文的目的是对文化维度模型对跨文化网站开发的影响进行文献综述,以进一步发展应用方法。可以得出结论,培养尺寸(特别是Hofstede模型)的分析促进了采集培养偏好的过程和鉴定目标用户的评估方法,可以应用于跨文化网站设计。文化尺寸会影响网站的图形信息,导航设计,文本设计,互动元素的创建和输入元素的设计。

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