It's import to know the real thing. Authentication of goods is critical to risk mitigation. Chances are that if your product has value it will be counterfeited. The global counterfeiting problem has grown to over $1.3 trillion dollars and touches nearly every market and aspect of commercial product management. Target products include electronics, pharmaceuticals, luxury goods, building materials and engineered parts for automotive and commercial machinery. Supply chain vulnerability is the weak link. Knock-off products are common to the market and as one would imagine they damage brand image, erode consumer confidence and in many cases impose unexpected liability to the brand owner. The question in every brand owner's mind is “how do I stay ahead of the criminal intent?”
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