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Methods of communication in urban planning and development - a research project

机译:城市规划与发展中的沟通方法 - 研究项目

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The goal of a research grant, which was already approved and is being presently developed into more detailes, is to learn about the process of the vision's transformation into urban plans by means of a simulation model. The target of this project is the city of Brno, Czech republic. The project seems to be two-folded: first, we are interested in the process of the vision's emergence itself. Under what conditions new ideas originate, how partial private initiatives get transformed into a growth potential of a more general meaning and become a matter of a public interest. Our thinking will be focused upon what is being labeled as emergent phenomenae, the transformation of tacit (private) knowledge into an information, the climate of learning organizations (learning regions), networking and knowledge management. Second, we will think of how to communicate visions efficiently, to choose adequite modes of communication to various target groups. This aspect resembles what is being understood as the "city marketing". Finally we attempt to build a formal model, which will indicate how to communicate an urban strategic vision to be spread effectively, to grow and to develop.
机译:研究赠款的目标已经批准并将目前发展成为更多细节,是通过模拟模型了解愿景进入城市计划的过程。该项目的目标是捷克共和国布尔诺市。该项目似乎是两倍的:首先,我们对视力的出现本身的过程感兴趣。在新思想的原因是什么,部分私人举措如何变得更加一般意义的增长潜力,并成为公共利益问题。我们的思想将重点关注被标记为紧急现象的内容,将默契(私人)知识转化为信息,学习组织的气候(学习区域),网络和知识管理。其次,我们会想到如何有效地传达愿景,选择与各种目标组的充足的通信模式。这方面类似于被理解为“城市营销”。最后,我们试图建立一个正式模式,这将表明如何沟通城市战略愿景,以有效地传播,发展和发展。

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