The airline industry is uniquely exposed to the impacts of high oil prices, especially in a slowing global economy. As the price of jet fuel has spiked to unprecedented levels in the first half of 2008, airlines have been forced to adapt their operations in a variety of ways. This presentation examines evolving airline strategies and assesses the prospects of the industry as it deals with the fuel price shock. It then addresses how the industry may emerge from the near term period of adjustment, restructured for long term viability, and able to return to trend growth rates.
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