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On Visual Granularity: Collocated Sales Meeting Interactions in the Machine Industry

机译：关于视觉粒度：机器行业的并置销售会议互动

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摘要

Visual representations are being used in typical sales meetings of the machine industry to exchange information and support social interactions. In these meetings, sales representatives design for granularity by taking into account verbal and visual details of communication. Our article builds on increasingly occurring collocated interactions in sales meetings investigating the social relevance of mobile devices in face-to-face settings. The article aims to understand the supporting and disturbing role of visual granularity in sales meetings and develops design implications for interaction designers. We conducted an ethnographic study of sales meetings in material handling and paper machine industries, including Conversation Analysis (CA) of video recordings, and involving groups of professional analysts that are seldom used in HCI. Our findings draw evidence from sales meetings and design processes on successful and unsuccessful use of granularity in visual representations. Finally, we propose seven design guidelines for visual granularity striving to understand buyers' perceptions and visual qualities.
机译：视觉表现在机器行业的典型销售会议中，以交换信息并支持社交互动。在这些会议中，销售代表通过考虑到沟通的口头和视觉细节来设计粒度。我们的文章在销售会议上越来越多的分割交互，调查移动设备在面对面的环境中的社会相关性。本文旨在了解视觉粒度在销售会议中的支持和令人不安的作用，并对互动设计师制定设计影响。我们在物料搬运和造纸机行业的销售会议上进行了民族教学研究，包括录像的会话分析（CA），涉及群体的专业分析师，这些分析师很少用于HCI。我们的调查结果借鉴了销售会议和设计过程的证据，以便在视觉表现中成功和不成功地使用粒度。最后，我们提出了七种设计指南，努力了解买家的看法和视觉素质。

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