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If technology is such an important strategic issue, why do the top executives play a minor role in its decision process?

机译:如果技术是如此重要的战略问题,为什么顶级管理人员在其决策过程中发挥着次要作用?

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This research examines the roles of the Chief Executive Officer (CEO) and the Chief Technology Officer (CTO) regarding new product technology in US multi-product organizations. This exploratory research study examines data collected from Fortune "500" companies which listed their annual R&D spending in the firm's annual report and SEC's 10 K. Two related, but different questionnaires were used, one addressed to the CEO, the other to the CTO. The research examines the following questions. (1) if new technology development is one of the key sustainable competitive advantages, is it best acquired internally, or externally, and who plays the major role in those decisions. A number of firms are using CTOs to provide leadership in this decision process. (2) Do firms make use of a Science Advisory Committee (SAC) to assist in this most difficult task and is there a pattern of use of a SAC that differs depending on the educational background of the CEO? These findings of insight into new strategic approaches to technology decisions.
机译:本研究探讨了首席执行官(CEO)和首席技术官(CTO)关于美国多产品组织的新产品技术的角色。该探索性研究研究审查了财富“500”公司所收集的数据,其中列出了公司年度报告的年度研发支出,并使用了另外两种相关的调查问卷,另一个向首席执行官发言,另一个对CTO。该研究审查了以下问题。 (1)如果新技术的发展是关键可持续竞争优势之一,它是最能在内部或外部获得的,并且在这些决定中发挥着重要作用。许多公司正在使用CTO在该决策过程中提供领导。 (2)公司是否利用科学咨询委员会(SAC)来协助这项最艰巨的任务,并有一种与CEO教育背景不同的囊的使用模式?这些调查结果洞察新的技术决策的新战略方法。

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