New thinking of western China small and medium-sized enterprises in commercial struggle

机译：中国西部中小企业在商业斗争中的新思考

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摘要

The paper, according to western small and medium-sized enterprise's own characteristic, seeks for the new marketing ideas for them in fierce commercial struggle. It maked their products have more chances to attract consumers, thus expands their market share and raises their marketing efficiency.

机译：本文根据西方中小企业自己的特点，为他们的剧烈商业斗争寻求新的营销理念。它使他们的产品有更多机会来吸引消费者，从而扩大他们的市场份额并提高他们的营销效率。

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《International Conference on E-Business and E-Government》|2011年||共4页
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作者
Zufeng;
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原文格式 PDF
正文语种
中图分类 TN915.1-53;
关键词
behavior marketing; characteristic marketing; combine marketing; flaunting marketing; marketing conception; sense marketing; small and medium-sized enterprises in Western China;

机译：行为营销;特色营销;结合营销;炫耀营销;营销理念;感觉营销;中国西部中小企业;

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New thinking of western China small and medium-sized enterprises in commercial struggle

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