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Study of the Impact of ICT on New Trends in Consumer Behaviour in Tourism when Planning Trips

机译：ICT对策划旅行时旅游消费行为新趋势的影响

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This paper focuses on studying the intensity of ICT application in the segment of consumer behaviour. According the opinions of scientists in this field, as corroborated by their theories, the first part of the paper emphasises on studying the use of new technologies in Europe over a over the last decadae. Results show that its use varies in each country, whereby it can be concluded that there are factors that are a prerequisite to new trends in the consumers' use of new technologies. The second part focuses on the empirical research concerning the use of new technologies by tourists when they obtain information or book a trip. The framework of research covered the period between June 2010 and November of the same year. The study was coducting on the sample of 400 tourists that spent at least one overnight in Dubrovnik. Although tourists still use intermediaries to a large extent, survey results show a growing trend of using Internet as an acceptable source of information and as a means for trip organization indicating its complementary value.
机译：本文侧重于研究消费行为段中ICT应用的强度。根据这一领域的科学家的意见，正如他们的理论所证实的那样，本文的第一部分强调，研究在过去的去死领域超过了欧洲的新技术。结果表明，它的使用在每个国家都有各种各样的国家，从而可以得出结论，有因素是消费者使用新技术的新趋势的先决条件。第二部分侧重于在获取信息或预订旅行时由游客使用游客使用新技术的实证研究。研究框架涵盖了2010年6月至同年11月的时间。该研究在400名游客的样本上编制了在杜布罗夫尼克至少一夜之间花费的400名游客。虽然游客在很大程度上仍然使用中介机构，但调查结果表明，使用互联网作为可接受信息来源的日益增长的趋势，以及巡回组织指示其互补价值的手段。

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