• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文会议>AMA Summer Educators Conference >SELF-EFFICACY AND SELF-PROPHECY EFFECTS ON PREVENTIVE HEALTH BEHAVIOR
【24h】

SELF-EFFICACY AND SELF-PROPHECY EFFECTS ON PREVENTIVE HEALTH BEHAVIOR

机译：对预防健康行为的自我效能和自我预言效应

获取原文
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

One key objective of marketing research in the field of health care is to develop mechanisms to promote behaviors and lifestyles of people that maximize their long term health. In this regard, the main task is to increase people's adherence to different prevention- and treatment-related regimens (Kazarian and Evans 2001). Different approaches have been developed to help to influence health behaviors such as the theory of planned behavior (Fishbein and Ajzen 1975; Ajzen 1991), the health belief model (Janz and Becker 1974; Becker 1974), and the protection motivation theory (Maddux and Rogers 1983; Rogers 1983), to name only a few. However, when health care professionals try to implement these frameworks in practice, they face the challenge that these frameworks are rather complex and not easily applicable. In addition, these frameworks often fail to provide practitioners with specific procedures on how to alter health behaviors (Sprott et al. 2006).
机译：营销研究领域营销研究的一个关键目标是制定促进最大化长期健康的人的行为和生活方式的机制。在这方面，主要任务是增加人们对不同预防和治疗相关的方案的依从性（Kazarian和Evans 2001）。已经制定了不同的方法来帮助影响计划行为理论（Firsbein和Ajzen 1975; Ajzen 1991），健康信仰模式（Janz和Becker 1974; Becker 1974），以及保护动机理论（Maddux和罗杰斯1983; rogers 1983），只有少数人。然而，当医疗保健专业人员试图在实践中实施这些框架时，他们面临这些框架相当复杂的挑战，不容易适用。此外，这些框架通常无法为从业者提供有关如何改变健康行为的具体程序（Sprott等人2006）。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号