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首页> 外文会议>AMA Summer Educators Conference >HOW COMPANIES SHOULD REACT ON SOCIAL MISCONDUCTS: THE ROLE OF IN- AND EXTRA-DOMAIN COMPENSATION
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HOW COMPANIES SHOULD REACT ON SOCIAL MISCONDUCTS: THE ROLE OF IN- AND EXTRA-DOMAIN COMPENSATION

机译：公司应该如何应对社会不当行为：在和域名薪酬的作用

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摘要

Most firms encounter social misconducts, given the fact that it seems impossible to monitor every course of action and business process. Particularly, when firm's operations are spread around the world, social misconducts are often uncontrollable and thus, unpreventable. Importantly, along with nongovernmental organizations' eagerness to reveal firms' misbehavior, shareholders are increasingly sensitive to reported negative firm behavior (Wagner, Lutz, and Weitz 2009). As a consequence, shareholders respond with resentment, leading to rigorous harm for firm value. In order to compensate society for misconducts and to win the goodwill back, firms can engage in favorable corporate social responsibility (CSR) activities (e.g., pollution prevention, charitable giving) in different domains (e.g., environment, community).
机译：大多数公司遇到社会不当行为，因为似乎无法监测每个行动和业务流程。特别是，当企业的运营遍布全球时，社会不当行为往往是无法控制的，因此不可难以置信。重要的是，随着非政府组织的渴望揭示企业的不当行为，股东对报告的负面公司行为越来越敏感（Wagner，Lutz和Weitz 2009）。因此，股东应对怨恨，导致坚定不移的危害。为了弥补社会的不当行为并赢得商誉回来，公司可以从事不同域名（例如环境，社区）的有利的企业社会责任（CSR）活动（例如，污染预防，慈善捐赠）。

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