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Evaluation of the Public Identity and Recreational Value of the Cultural Low Carbon Tourism: Case studies on the three Taiwan cultural industry sites

机译:评价文化低碳旅游的公共认同与娱乐价值:三台文化产业案例研究

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With the need of environmental conservation and the global climate change, the issue of low carbon tourism becomes one of the main environmental solutions. Based on the pre-studies for cultural low carbon tourism development by using the expert questionnaires, the public perception was one of the most main factors to influence the development of low carbon tourism in Taiwan. Therefore, the study focuses on the public identity and recreational value for the understanding of cultural low carbon tourism. It also pays attention to survey the public identity for the satisfactions for the local cultural industry and low carbon tourism. The user willingness to pay for the issue was valued by using the contingent valuation method and the results is showed as the public supporting standards. The three study sites, including Sanyi, Yongjing and Songboling, were chosen. They owned rich local cultural industries, and all of them were famous for cultural tourism. For the research process, there are 450 valid questionnaires by using the face to face survey and structural questionnaires, and the pre-test is suitable for the final survey. The major results show that the personal income and occupation were related with other variables, and the potential recreational value was NT145.620 for WTP. In addition, the CVM model is quite suitable for the future predict for low carbon tourism development.
机译:随着环境保护的需求和全球气候变化,低碳旅游问题成为主要的环境解决方案之一。根据采用专家调查问卷的文化低碳旅游开发的预研究,公众感知是影响台湾低碳旅游发展的最重要因素之一。因此,该研究重点介绍了对文化低碳旅游的理解的公共认同和娱乐价值。它还注意调查当地文化产业和低碳旅游的满意度的公共认同。用户愿意通过使用截止估值方法来计算为该问题的愿望,结果显示为公众支持标准。选择了三个学习网站,包括三义,永井和松栓塞。他们拥有丰富的当地文化产业,所有这些都以文化旅游而闻名。对于研究过程,使用面对面调查和结构调查问卷有450个有效的问卷,并且预测试适合最终调查。主要结果表明,个人收入和职业与其他变量有关,潜在的娱乐价值是WTP的NT145.620。此外,CVM模型非常适合未来对低碳旅游开发的预测。

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