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Influencing Factors of Product Diversification and Innovation: An Exploration of Geographic Clustering and Product Breadth

机译：产品多样化与创新的影响因素：地理聚类和产品宽度的探索

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摘要

The term "firm cluster" may be defined as a group of organizations located in close geographic proximity or as a geographic concentration of interconnected businesses in a particular region (Porter, 1990). Although research in the area of the geography of economic activities dates back to the work of Marshall (1920), the concept of clusters has attracted much attention more recently (Gordon and McCann, 2000).

机译：术语“公司集群”可以被定义为位于特定区域（Porter，1990）中的接近地理接近或作为互联的业务的地理集中的组织组织。虽然在经济活动地理地理领域的研究日期返回马歇尔（1920年）的工作，但群集的概念最近吸引了很多关注（Gordon和McCann，2000）。

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来源
《Winter Marketing Academic Conference》|2017年|1 v. (various pagings)|共1页
会议地点
作者
Pamela J. Harper;
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原文格式 PDF
正文语种
中图分类市场;
关键词
geographic clusters; product breadth; agglomeration; innovation;

机译：地理集群;产品宽度;团聚;创新;

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4. Influencing Factors of Product Diversification and Innovation: An Exploration of Geographic Clustering and Product Breadth [C] . Pamela J. Harper Winter Marketing Academic Conference . 2017

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Influencing Factors of Product Diversification and Innovation: An Exploration of Geographic Clustering and Product Breadth

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