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LINKING STUDENT SATISFACTION WITH SERVICE AUGMENTATION AND PARTICIPATION BEHAVIOUR: THE CASE OF INTERNATIONAL STUDENTS IN THE UK

机译:与服务增强和参与行为联系起学生满意度:英国国际学生的案例

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The results indicate that some specific augmentation elements have the potential to lead to student satisfaction. Maintenance augmenters (e.g., housing and food) and campus life augmenters (e.g., classroom instructions, physical safety, recreational facilities, and library facilities) are crucial elements in generating student satisfaction. This study provides empirical support to both the direct and mediating roles of student satisfaction. The direct relationship suggests that satisfied students are more likely than dissatisfied students to participate actively in co-producing the university services. Also, satisfaction fully mediates the effect of brand choice attainment on participation behaviour. The findings also support the. positive effect of university brand choice attainment on student satisfaction. This means that the level of satisfaction is believed to be higher among students enrolled in their preferred university compared to those enrolled in an alternate university.
机译:结果表明,一些特定的增强元素有可能导致学生满意度。维护增强器(例如住房和食品)和校园寿命增强器(例如,教室指示,身体安全,娱乐设施和图书馆设施)是生成学生满意度的关键因素。本研究为学生满意度的直接和调解角色提供了实证支持。直接关系表明,满意的学生比不满意的学生积极参与共同制作大学服务。此外,满意度充分介断了品牌选择达到参与行为的影响。调查结果也支持。大学品牌选择达到学生满意度的积极作用。这意味着与参加替代大学的人相比,在他们的首选大学招生的学生中,据信的满意程度较高。

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