Effective assessment methodology of the investment climate of a country or region is a guarantee for the continuous socio-economic system development, provided by integrated approach in establishing the environment for their qualitative development and creation of a positive image. The purpose of this article is to examine the investment attractiveness of a region as a basis for effective territorial socio-economic development, relying on a critical analysis of the current methodological approaches of determining the investment attractiveness of the regions of the country and their investment efficiency. Our examination of investment processes in regions and a critical analysis of the results allowed to justify the following features (investment climate tends to deteriorate in recent years; there is instability in relation to the processes of attracting investments into the country; excessive differentiation in distribution of investments by regions remains stable) and to identify the main reasons of unsatisfactory investment activity in regions.
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