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MARKETING THE SURVEYING AND GEOSPATIAL PROFESSIONS

机译:营销测量和地理空间专业

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摘要

Many universities around the world are experiencing a decline in the number of students entering programs in surveying and geospatial engineering, including some institutions with prestigious pasts. For Australia, this raises the question of whether there will be adequate graduates in the future to replace the current cohort of surveying and geospatial professionals when they retire. It is not clear why it has not been possible to attract more school leavers into the surveying and geospatial programs, but it may be because the community at large is unaware of the many career opportunities. Several surveys have been carried out in Australia to determine the status of graduates entering the profession and the impact that shortages of graduates in the surveying and geospatial professions in the future. These shortages could seriously limit the development of infrastructure and housing if they are not overcome. Another issue is whether the demand for graduates is changing due to developments in technology that allow surveying and mapping to be undertaken more quickly and efficiently than in the past. Marketing of education programs into schools and the general population is essential. A solution maybe for a concerted global effort to encourage more school leavers to enrol in surveying and geospatial engineering programs and hence improve the viability of the profession for the future. The paper will review the impacts of shortages in graduates entering the profession and approaches to improve the marketing of the surveying and geospatial professions.
机译:世界各地的许多大学都经历了进入测量和地理空间工程方案的学生人数的下降,包括一些具有着名过去的机构。对于澳大利亚,这提出了未来将有足够毕业生的问题,以取代当前的测量和地理空间专业人员在退休时。目前尚不清楚为什么不可能吸引更多的学校离候进入测量和地理空间计划,但可能是因为大量社区不知道许多职业机会。澳大利亚进行了几项调查,以确定进入职业的毕业生的地位,并在未来调查和地理空间专业的毕业生短缺的影响。如果没有克服,这些短缺可能会严重限制基础设施和住房的发展。另一个问题是毕业生的需求是由于技术的发展导致允许测量和映射比过去更快速有效地进行测量。教育计划营销进入学校和一般人口至关重要。一项解决方案可能是一项协调一致的全球努力,鼓励更多校内登记参加测量和地理空间工程方案,从而提高职业对未来的可行性。本文将审查毕业生在进入职业和方法的毕业生中的影响,以改善调查和地理空间职业的营销。

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