Application of multi-media technology on the sports website in China-a case study on Li Ning

机译：多媒体技术在中国体育网站的应用 - 以李宁为例

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As a sports company, Li Ning has become the leader of the sports market in China, which now is one of the biggest sports enterprise. With its development, Li Ning builded its online website for consumers. Previous studies pay no attention to multi-media technology's application on the sports website. However, this paper analyzed how Li Ning apply flexible multi-media technology on its own website and then gain great success. This research will provide some advice about the application of multimedia technology for other sports company's online selling, which is of great significance.

机译：作为一家运动公司，李宁已成为中国体育市场的领导者，现在是最大的体育企业之一。凭借其发展，李宁为消费者建立了其在线网站。以前的研究不会关注多媒体技术在体育网站上的应用。但是，本文分析了李宁如何在自己的网站上应用灵活的多媒体技术，然后取得巨大成功。本研究将提供有关多媒体技术在其他运动公司在线销售的应用的建议，这具有重要意义。

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《Conference on Computer, Intelligent Computing and Education Technology》|2014年||共4页
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作者
J.M. Sun; H.T. Yang; Y. Wang; T.J. Ge;
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原文格式 PDF
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中图分类 TP3-532;
关键词
sports website; multi-media technology; case study;

机译：体育网站;多媒体技术;案例研究;

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2. A Study on the Application of Modem Multi-media Technology to Physical Education [J] . XU Ling 国际英语教育研究：英文版 . 2017,第005期

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4. Application of multi-media technology on the sports website in China-a case study on Li Ning [C] . J.M. Sun, H.T. Yang, Y. Wang, Conference on Computer, Intelligent Computing and Education Technology . 2014

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Application of multi-media technology on the sports website in China-a case study on Li Ning

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