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Opportunities, Evaluation and Countermeasures of Overseas Development of Chinese Book Publishing Industry

机译：中国书籍出版业海外发展的机遇，评价及对策

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摘要

This paper summarizes and analyzes the present situation of overseas development of Chinese book publishing industry. Opportunities for overseas development of Chinese book publishing industry include: Economic globalization, the growth of Chinese cultural industry, support and push for government policy, the trend of Chinese culture to the world. Through the construction of the book publishing industry overseas development rating model, put forward the overseas development of Chinese book publishing industry recommendations: Combined with national development strategies, Grasp the opportunity for leaders to visit, Build a book exhibition platform Book market overseas expansion in Southeast Asian countries.
机译：本文总结和分析了中国书籍出版业海外发展现状。中国书籍出版业海外发展机遇包括：经济全球化，中国文化产业的增长，支持和推动政府政策，中国文化的趋势。通过建设海外发展评级模型，提出了中国书籍出版业的海外发展建议：结合国家发展战略，掌握了领导者的机会，在东南建造了一本书展览会上的海外扩张亚洲国家。

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