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The Study on Affecting Factors of Learners' Satisfaction of Online Course Platform

机译：学习者对在线课程平台满意度的影响因素研究

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摘要

Online course platforms have many advantages.Many universities establish online course platforms for online courses.Students' satisfaction with the online course platform largely determine the adopt of online course platform.In this paper, students in JiuJiang University Jiangxi province are regarded as research objects.Moderating variables are Big Five personality traits.Dependent variables are reliability, navigation,richness, friendliness and aesthetics.Independent variable is satisfaction.A learners' satisfaction model of online course platform is established.The collected 368 valid questionnaires are processed by Amos20.0 and spssl7.0.The reliability and validity of questionnaires is reasonably.Confirmatory factor analysis is conducted.The hypotheses of structural equation model is also confirmed.The moderating effect of personality traits is partly verified by using grouping regression and hierarchical regression.The results shows that: firstly, the reliability,navigation, richness, friendliness and aesthetics of the online course platform are significantly positively related to satisfaction;secondly, apart from conscientiousness grouping,the remaining four personality traits have some moderating effect on the relationship between satisfaction and reliability, navigation, richness, friendliness, aesthetics of online course platform.Finally, the article makes a conclusion and proposes suggestions, limitations and directions of future research.
机译：在线课程平台具有很多优势，许多大学都建立了在线课程平台，学生对在线课程平台的满意度很大程度上决定了在线课程平台的采用。本文以江西九江大学的学生为研究对象。调节变量是五个大人格特质，因变量是可靠性，导航性，丰富性，友善性和美感性。自变量是满意度。建立了在线课程平台的学习者满意度模型，收集了368份有效问卷，由Amos20.0和spssl7.0。调查问卷的信度和效度是合理的，进行了确定性因素分析，也证实了结构方程模型的假设，通过分组回归和层次回归部分验证了人格特质的调节作用。 ：首先，可靠性，导航性，丰富性在线课程平台的ss，友善性和美感与满意度呈显着正相关；其次，除了尽责程度分组外，其余四个人格特质对满意度和可靠性，导航性，丰富性，友善性，在线美感之间的关系有一定的调节作用。最后，本文做了总结，提出了今后研究的建议，局限性和方向。

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