声明
Acknowledgements
摘要
Abstract
Table of Contents
Chapter One Introduction
1．1 The Definition，Purpose and Functions of Advertising
1．2 The Nature of Advertisement Translation
1．3 Present Domestic Studies on Advertisement Translation
Chapter Two Theoretical Framework
2．1 The Theory of Text Typology
2．2 Semantic Translation and Communicative Translation Theory
Chapter Three The Analysis of Source Text
3．1 Lexical Features
3．2 Syntactic Features
2．3 Rhetoric Devices
Chapter Four Corresponding Translation Techniques
4．1 Conversion
4．2 Addition
4．3 Restructuring
Chapter Five Conclusion
References
Appendix
