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首页> 外文学位 >The relationship between learning orientation and business performance: The moderating effect of sources of competitive advantage.
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The relationship between learning orientation and business performance: The moderating effect of sources of competitive advantage.

机译：学习导向与业务绩效之间的关系：竞争优势来源的调节作用。

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摘要

The relationships between learning orientation and business performance and learning orientation and competitive advantage have been studied in many different contexts. While the variables noted have been studied, defined, used, and validated in previous research, they have not been studied collectively as proposed and illustrated in this research. In view of that, the purpose of this research was to study a model positing that the achievement of business performance measures of sales and profit are influenced by how effectively a firm's sources of competitive advantage moderates learning orientation.;First, this study assesses the influence of learning orientation on business performance-the achievement of sales and profit objectives. Second, this study looks at the moderating effect of competitive advantage on that relationship, providing insight into the learning orientation and business performance relationship.;An e-mail survey was conducted among 147 managers, using a sample of middle to high-level executives and managers from a range of large and small companies in the United States, including individuals from both public and private companies across a variety of industries. The sample included both product and service companies, represented by industries such as consumer products, pharmaceuticals, financial services, media companies (newspapers and television), and business to business services. The range of functional departments represented provided a diverse view of learning orientation within the firm, the firm's competitive advantage, and business performance. Demographic information on respondents and their firms was collected. Results show a statistically significant positive relationship between learning orientation and business performance, (r=.24, p < .01), and between learning orientation and competitive advantage (r=.50, p < .001). The moderating influence of competitive advantage on the learning orientation and business performance relationship was not demonstrated.
机译：在许多不同的背景下研究了学习导向与业务绩效之间的关系以及学习导向与竞争优势之间的关系。尽管在先前的研究中已经研究，定义，使用和验证了指出的变量，但并未像本研究中所提出和说明的那样对它们进行集体研究。有鉴于此，本研究的目的是研究一个模型，该模型假定销售和利润的业务绩效指标的实现受到企业竞争优势来源如何有效地调节学习导向的影响。关于业务绩效的学习方向的说明-实现销售和利润目标。其次，本研究着眼于竞争优势对这种关系的调节作用，从而提供了对学习导向和业务绩效关系的洞察力。美国多家大型和小型公司的管理人员，包括来自各个行业的上市公司和私营公司的个人。样本包括产品和服务公司，以消费产品，药品，金融服务，媒体公司（报纸和电视）以及企业对企业服务等行业为代表。所代表的职能部门范围提供了关于公司内部学习方向，公司的竞争优势和业务绩效的多种观点。收集了有关受访者及其公司的人口统计信息。结果显示，学习方向与业务绩效之间的统计显着正相关（r = .24，p <.01），以及学习方向与竞争优势之间的显着正相关（r = .50，p <.001）。没有显示竞争优势对学习导向和业务绩效关系的调节作用。

著录项

  • 作者

    Martinette, Louis A.;

  • 作者单位

    Nova Southeastern University.;

  • 授予单位 Nova Southeastern University.;
  • 学科 Business Administration Marketing.;Business Administration Management.
  • 学位 D.B.A.
  • 年度 2006
  • 页码 118 p.
  • 总页数 118
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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