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Critical success factors in the front-end of high technology industry new product development.

机译：关键成功因素是高科技产业新产品开发的前端。

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摘要

The objective of this research was to identify and assess the impact of critical success factors in the front-end segment of new product development in a high technology industry. Based on a literature review of new product development success factors and success measures, a conceptual model was proposed. The front-end success factors in the model were new product strategic fit, product definition, project definition, and organizational roles. The success construct was evaluated from both the operational and market-based success perspectives. A survey instrument along the model dimensions was created and validated. The survey was then administered to employees in a high technology global multi-market semiconductor company. Analysis of the data was accomplished using factor analysis, regression, and structural equation modeling. Innovation level was tested as a moderating variable in the model.;The results indicated support for the construct loading on the front-end factors. Through the regression analysis, it was found that product definition and organizational roles had a positive and significant relationship with market-based success. The new product strategic fit and project definition factors were positively related to operational success. The structural equation modeling provided additional evidence of the construct relationships with product definition having the strongest contribution to the front-end factor.;It was found that the innovation level indeed did moderate the operational success. The impact of operational success on market-based success was shown to positively correlate.;The conclusions from the research may assist new product development practitioners to better manage the activity of the front-end segment. Understanding the importance of managing the critical factors of the front-end and the impact on various success dimensions provides managers and teams with a framework to manage the new product development process. Knowing that success is multidimensional and innovation level has an impact, the front-end process can be adjusted for the particular needs of an organization and the type of new product project.
机译：这项研究的目的是识别和评估关键成功因素在高科技行业新产品开发的前端部分中的影响。在对新产品开发成功因素和成功措施进行文献综述的基础上，提出了一种概念模型。模型中的前端成功因素是新产品的战略适合度，产品定义，项目定义和组织角色。从运营和基于市场的成功角度对成功构架进行了评估。沿模型维度创建了调查工具并进行了验证。然后，该调查是对一家高科技的全球性多市场半导体公司的员工进行的。数据分析是使用因子分析，回归和结构方程模型完成的。在模型中将创新水平作为调节变量进行了测试；结果表明支持前端因素的构建。通过回归分析，发现产品定义和组织角色与基于市场的成功有着积极而显着的关系。新产品的战略适合度和项目定义因素与运营成功成正相关。结构方程模型为构造关系和产品定义对前端因素的贡献最大提供了额外的证据。;发现创新水平的确降低了运营成功。业务成功对基于市场的成功的影响已显示出正相关。研究的结论可能有助于新产品开发从业人员更好地管理前端市场的活动。了解管理前端关键因素的重要性及其对各种成功维度的影响，为管理人员和团队提供了一个框架来管理新产品开发过程。知道成功是多维的，创新水平会产生影响，因此可以根据组织的特定需求和新产品项目的类型来调整前端流程。

著录项

  • 作者

    Carbone, Thomas A.;

  • 作者单位

    The University of Alabama in Huntsville.;

  • 授予单位 The University of Alabama in Huntsville.;
  • 学科 Engineering Industrial.;Business Administration Management.
  • 学位 Ph.D.
  • 年度 2011
  • 页码 228 p.
  • 总页数 228
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 TS97-4;
  • 关键词

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