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An exploratory study of embedded services in manufactured products.

机译：对制成品中的嵌入式服务的探索性研究。

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摘要

The ability to provide supplementary services with manufactured products can be a critical source of a manufacturing firm's competitive advantage. Yet, little attention has been paid to the role of supplementary services in manufacturing firms. This research defines and analyzes one particular manifestation of supplementary services. Embedded services are defined as those that are integrated into the physical structure of the product. An embedded service is an innovation which transforms the service package design and the product design. In effect, the product automatically performs the service for the customer. By embedding services, a manufacturer bypasses existing business system players that have traditionally provided the service. Thus, the service package and the product are both changed.;Five cases of embedded services are studied in order to evaluate the circumstances under which manufacturers embed services. The findings indicate that embedded services are most likely to be developed by firms that are highly innovative relative to competitors. In general, embedded services appear to be relatively moderate innovations, except when they are introduced by a firm trying to enter the product industry. In that case, the embedded service innovations tend to be radical. In addition, embedded services most often occur in products in mature markets. The research findings are summarized in a framework that can serve as a basis for future work in this area.
机译：为制成品提供补充服务的能力可能是制造公司竞争优势的关键来源。但是，很少有人关注补充服务在制造公司中的作用。这项研究定义并分析了补充服务的一种特殊表现形式。嵌入式服务的定义是那些集成到产品物理结构中的服务。嵌入式服务是一项创新，可以改变服务包设计和产品设计。实际上，产品会自动为客户执行服务。通过嵌入服务，制造商可以绕开传统上已提供服务的现有业务系统参与者。因此，服务包和产品都发生了变化。研究了五个嵌入式服务案例，以评估制造商嵌入服务的情况。研究结果表明，嵌入式服务最有可能由相对于竞争对手而言具有高度创新能力的公司开发。通常，嵌入式服务似乎是相对适度的创新，除非它们是由试图进入产品行业的公司引入的。在那种情况下，嵌入式服务创新往往是激进的。此外，嵌入式服务最常出现在成熟市场的产品中。将研究结果汇总在一个框架中，该框架可以作为该领域未来工作的基础。

著录项

  • 作者

    Boone, Tonya.;

  • 作者单位

    The University of North Carolina at Chapel Hill.;

  • 授予单位 The University of North Carolina at Chapel Hill.;
  • 学科 Management.
  • 学位 Ph.D.
  • 年度 1998
  • 页码 177 p.
  • 总页数 177
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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