本研究基于Akers社会学习理论,通过对北京288名司机进行抽样调查,探索了各个社会学习变量对司机超速驾驶频次的影响.研究结果表明:Akers社会学习理论对于超速驾驶行为有着较好解释力.具体表现为,司机对超速驾驶态度将显著影响其超速驾驶行为的发生,而司机所处的社群以及其身边的家人和朋友对超速驾驶行为的态度显著影响其超速驾驶行为的发生；他们接触到身边越多的超速驾驶行为促使其超速驾驶；最后,司机预期超速驾驶行为所产生的积极后果作为差异强化变量之一,将显著提高其超速驾驶的频次.%This research has explored various social learning variables on speeding frequency based on Akers'social learning theory with a sample survey of 288 drivers in Beijing. The result shows that Akers'social learning theory can explain speeding behavior well. In particular, the driver's attitude on speeding significantly affects his speeding behavior; the attitudes of community, family and friends on speeding significantly influence a driver's speeding behavior; the more speeding behaviors occur about, the more he will speed. Finally, the positive effect a driver expected on speeding, as one of the different strengthening variables, will significantly increase the frequency of speeding.
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