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网民情绪化传播的影响及其调控策略

         

摘要

网民的情绪化传播使得网民个体情绪不断浸入公共空间,并演化为普遍的公共情绪.网民的焦虑情绪 、 民粹化情绪与暴戾情绪传播,在很大程度上形成网络情感风险.为此,必须进行有效的社会情绪监测和疏导 ; 强化媒体的公共性,培育良性公共情感 ;提升网民的公共责任与意识,从而实现对网络情感安全的调控.%Based on the background of transition China's social governance ,this paper points out that the emotional spreading by internet makes the individual emotions of internet users immerse in the public space ,which has become a common social mood .The anxiety ,populist and violent mood of internet users has formed a network emotional risk in a great extent .Therefore ,the security of network emotion should be regulated by carrying out effective monitoring and guidance of social emotions ,strengthening the public characteristic of media , building the virtuous public emotion , enhancing the public responsibility and awareness of internet users.

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