针对信息过载背景下社会化阅读APP用户的消极使用行为,从心理契约违背视角进行深入探究,为社会化阅读的健康发展提供理论指导.基于自我调控理论框架,提出了社会化阅读用户负面使用的评价(阅读有用性、社交连通性、信息质量、服务质量、系统质量)→情绪情感反应(满意度、心理契约违背)→应对行为(忽略行为、退出行为)过程及变量间的影响关系,并通过问卷调查进行了实证检验,解释了社会化阅读用户不持续使用的发生机理.%This study explores the users' emotional changes in the process of reading applications from the perspective of psychological contract violation, and focuses on the negative use of the users in the context of information overload, in order to improve the user behavior related theory and to provide theoretical guidance for the healthy development of social reading, Based on the self- regulation theory framework, the process of appraisal - emotional reactions - coping responses, we developed a process model that appraisal factors, reading usefulness and connectedness, information quality, service quality, system quality, are the determinants of emotional reactions, user satisfaction and psychological contract, then psychological contract violation can lead to neglect behavior and exit behavior, collected the data by questionnaire. The experimental results explained the occurrence and mechanism of the intermittent use and negative use in social reading applications.
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