This paper establishes a panel data model and an ELES model, and uses vector autoregressive method to quantitatively analyze the potential consumption of rural areas in Hebei Province from three perspectives:rural consumption space measurement, rural consumption structure and rural consumption influencing factors.According to the current imbalance in the consumption structure of rural consumption in Hebei Province, low consumption levels, and high consumption barriers, but the potential consumption space is huge, formulating policy recommendations is of practical significance for further exploring rural consumption and driving the overall development of the rural economy.%本文通过建立面板数据模型和ELES模型, 采用向量自回归方法分别从农村消费空间测度、农村消费结构、农村消费影响因素三个角度对河北省农村潜在消费做出定量分析.并根据现阶段河北省农村消费存在的消费结构不平衡、消费水平低下、消费阻碍较多, 但潜在消费空间巨大的特点, 制定政策建议, 对进一步挖掘农村消费, 带动农村经济整体发展具有实际意义.
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