伴随着我国互联网产业的快速发展,商业模式也发生了重大变化,研究"互联网+"时代下企业的运营思路与管理方法,对我国中小企业的良性发展具有重要的现实意义和指导价值."互联网+"是指在经济和社会生活中基于互联网的一整套信息技术的传播和应用过程,信息的日趋对称和沟通的零成本使得商业实践者需要改变传统的思维,符合"互联网+"实践的个性、开放、快速、集成、灵活和创新性的特点,更需要运用极致思维翘起更多商业要素与资源,促进经济发展和社会进步.%Along with the rapid development of Internet industry in China, the business model has also undergone significant changes. It is of great practical and instructive value to study the operation ideas and management methods under the"Internet+"era for the healthy development of SME in China."Internet+"refers to the process of dissemination and application of a complete set of information technology based on the Internet in economic and social life. The increasingly symmetrical information and the zero cost of communication make business practitioners need to change their traditional thinking in line with the personality, openness, rapidness, integration, flexibility and innovative features of "Internet +" practice, and it also require the use of extreme thinking to lift more business elements and resources to promote economic development and social progress.
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