In order to deal with the problems of E-commerce online marketing, a novel E-commerce recommendation system model was given to lead consumers to efficient retrieval and consumption. And the system model was built with a crazy ant colony algorithm. Then its model, message structures and working flows were presented as following. At last, an application example and compared results were given to be analyzed. Simulation results show the model can perform better in real-time and customer satisfaction than the olds do.
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