This paper discusses the effectiveness and feasibility of the perfect combination of various design elements in order to more fully reflect the basic law when the elements of stroe design refect the brand culture,enhance the quality of space,and create a good atmosphere to shop,hoping to play a certain significance and reference value in design practices of brand clothing store.%本文探讨多种设计要素完美结合的有效性和可行性,以求较全面地反映专卖店设计要素在体现品牌文化,提升空间档次,营造购物的良好氛围时的一些基本规律,希望能对品牌服装专卖店设计实践起到一定的借鉴意义和参考价值.
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