Control Interactions in the Theory of Planned Behavior: Rethinking the Role of Subjective Norm

机译：控制行为理论的控制互动：重新思考主观规范的作用

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Research with the theory of planned behavior (TPB) has typically treated attitude (ATT), subjective norm (SN), and perceived behavioral control (PBC) as independent predictors of intention (INT). However, theoretically, PBC moderates the effects of ATT and SN on intention. In three studies dealing with different behaviors (voting, reducing household waste, and energy consumption) we show that greater PBC tends to strengthen the relative importance of ATT in the prediction of intention, whereas it tends to weaken the relative importance of SN. The latter pattern was observed in relation to injunctive as well as descriptive subjective norms, and it may help explain the relatively weak relation between SN and INT frequently observed in TPB studies.

机译：随着计划行为（TPB）理论的研究通常是处理的态度（ATT），主观常态（SN），以及被感知行为控制（PBC）作为意图的独立预测因子（int）。然而，理论上，PBC调节ATT和SN的效果。在三项研究处理不同行为（投票，减少家庭废物和能耗）中，我们表明，更大的PBC倾向于加强ATT在预测中的相对重要性，而它往往会削弱SN的相对重要性。涉及禁令以及描述性主观规范的后一种模式，它可能有助于解释在TPB研究中常常观察到的SN和int之间的相对薄弱的关系。

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期刊名称 Europes Journal of Psychology
作者
Francesco La Barbera; Icek Ajzen;
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作者单位

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年(卷),期 2020(16),3
年度 2020
页码 401–417
总页数 17
原文格式 PDF
正文语种
中图分类病理学;
关键词
TPB; perceived behavioral control; attitude; subjective norm; interaction effects; moderation;

机译：TPB;感知行为控制;态度;主观常态;相互作用效应;适度;

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2. The role of subjective norms in theory of planned behavior in the context of organic food consumption [J] . Abdullah Al-Swidi, Sheikh Mohammed Rafiul Huque, Muhammad Haroon Hafeez, British Food Journal . 2014,第10期

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3. Effect of attitudes, subjective norms and behavioral controls on the intention and corrupt behavior in public procurement: Fraud triangle and the planned behavior in management accounting [J] . Zulaikha Zulaikha, Paulus T. Basuki Hadiprajitno, Abdul Rohman, Accounting . 2021,第2期

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4. Transformational leadership and homogeneous innovative behavior: Moderate roles of collectivist orientation and subjective norm toward knowledge sharing [C] . Tharan K.B., Bahmannia Somayehsdat 1st International Conference on Orange Technologies . 2013

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6. What Influences Chinese Adolescents’ Choice Intention between Playing Online Games and Learning? Application of Theory of Planned Behavior with Subjective Norm Manipulated as Peer Support and Parental Monitoring [O] . Jia Wang, Ru-De Liu, Yi Ding, -1

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7. Control interactions in the theory of planned behavior: Rethinking the role of subjective norm [O] . Francesco La Barbera, Icek Ajzen 2020

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8. Human Machine Interactions with Future Flight Deck and Air Traffic Control Systems: Validation Results and the Role of Objective and Subjective Measurements. [R] . Jorna, P. G. A. M. 1998

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Control Interactions in the Theory of Planned Behavior: Rethinking the Role of Subjective Norm

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