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SCALING IMPACT: TEMPLATE DEVELOPMENT AND REPLICATION AT THE BASE OF THE PYRAMID

机译:缩放影响:金字塔基础上的模板开发和复制

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摘要

In recent years, management scholars and practitioners have been advocating a more prominent role for business in economic and social development at the "base of the pyramid" (BoP), where more than 1 billion people subsist on less than $2 a day. Yet, in both theory and practice, the development of financially sustainable and scalable business solutions for the BoP has been challenging. By integrating insights from the emerging BoP literature with extant research on the replication of organizational routines and templates, this study examines how the distinctive conditions of the BoP affect the development and replication of scalable business solutions for the world's poor. In particular, we identify key distinctive conditions of the BoP and develop an organizing framework of the mechanisms that facilitate the development and replication of viable and scalable business templates there. Our analysis contributes to BoP research by advancing understanding of the role of templates in economic and social development at the BoP as well as to research on the replication of organizational routines and templates by delineating the distinctive conditions and mechanisms that affect the development and replication of templates at the BoP.
机译:近年来,管理学者和实践者一直在“金字塔底层”(BoP)倡导企业在经济和社会发展中发挥更加重要的作用,那里每天有超过10亿人靠每天不足2美元维生。然而,无论从理论上还是从实践上看,为BoP开发具有财务可持续性和可扩展性的业务解决方案都是一项挑战。通过将新兴BoP文献的见解与对组织程序和模板复制的现有研究进行整合,本研究研究了BoP的特殊条件如何影响世界贫困人口的可扩展业务解决方案的开发和复制。特别是,我们确定了BoP的关键独特条件,并开发了一种机制的组织框架,以促进那里可行和可扩展的业务模板的开发和复制。我们的分析通过增进对BoP模板在经济和社会发展中的作用的了解,为BoP研究做出了贡献,并通过描述影响模板开发和复制的独特条件和机制来研究组织常规和模板的复制。在BoP。

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