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A SERVICE PERSPECTIVE FOR HUMAN CAPITAL RESOURCES: A CRITICAL BASE FOR STRATEGY IMPLEMENTATION

机译:一种可预测人力资本资源的服务:战略实施的关键基础

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摘要

Although strategy formulation has received the lion's share of attention in strategic management research, strategy implementation is widely considered to provide the greatest challenges for top executives. Observers have cited the need for more research on implementation, and thought leaders have called for the use of interdisciplinary approaches. Thus, we explore strategy implementation from the perspective of relational capital and human capital resources (in which relationships are especially important) and the development, bundling, and deployment of these resources to create strategic capabilities. Our discussion of implementation is unique in that we explain how it can be improved when guided by service-dominant logic (SDL) from the marketing field. We show how the emphasis of SDL on the exchange of service (rather than transactional interactions) and the manifestations of a service perspective such as enduring relationships, collaboration, co-creation, open dialogue, trust, and status minimization can facilitate the bundling and deployment of human capital resources for effective strategy implementation. We explain how SDL can facilitate implementation in the context of interdependencies, business ecosystems, and interactions across organizational boundaries. We provide both propositions and suggestions for future research.
机译:尽管战略制定在战略管理研究中获得了最大的关注,但是战略实施被广泛认为对高级管理人员提出了最大的挑战。观察家指出需要对实施进行更多研究,思想领袖呼吁使用跨学科方法。因此,我们从关系资本和人力资本资源(在这种关系中尤为重要)以及这些资源的开发,捆绑和部署以创建战略能力的角度探讨战略实施。我们对实现的讨论是独特的,因为我们解释了在市场领域的服务主导逻辑(SDL)指导下如何改进它。我们展示了SDL在服务交换(而不是事务交互)上的强调以及持久关系,协作,共同创建,开放式对话,信任和状态最小化之类的服务观点的体现如何能够促进捆绑和部署有效实施战略所需的人力资本资源。我们将解释SDL如何在相互依赖,业务生态系统以及跨组织边界的交互的上下文中促进实施。我们为未来的研究提供了建议和建议。

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  • 来源
    《The Academy of Management Perspectives》 |2017年第2期|137-158|共22页
  • 作者单位

    Texas Christian Univ, Neeley Sch Business, Management, Ft Worth, TX 76129 USA;

    Univ Arizona, Entrepreneurship, Tucson, AZ 85721 USA;

    Texas A&M Univ, College Stn, TX 77843 USA|Texas Christian Univ, Ft Worth, TX 76129 USA;

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  • 正文语种 eng
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